New Trend Report

Fiber Fuels Consumers’ Lives

Fiber trend cover

Get the New Trend Report

Consumers and formulators are seeing fiber in a new light. With the growing interest in gut health and weight management, consumers are intrigued by fiber and its many health benefits. In fact, 53% of consumers select fiber products due to product claims and benefits.*

Fiber trend preview

Food and beverage manufacturers see fiber not just as a healthy ingredient, but as a functional ingredient that can create indulgent, nutritious, sugar-reduced and fiber-full foods and beverages that deliver on wellness, taste and texture. Think outside of the box and learn about adding fiber to unexpected applications. In this insightful report, find fiber-rich opportunities and case studies highlighting the power of fiber in trend-setting formulations.

*Fibersol® Consumer Study